The Edge Code: Creating a Profitable Business & Inspired Life! Sharing how to embrace, package, and promote your “genius” and create a profitable business & inspired life!

January 29, 2015  

Today I want to talk about your story. In particular how our story can get in the way of your success. We've all had experiences that were less than empowering and we took what happened or what was told us during those experiences as the truth. As a result everything we did and how we acted was in line with that truth.

The truth is that there are some things we are better at than others and things other people are better at than us. It's the way of life. It doesn't mean anything other than the meaning we give it.

Here's the deal. We can't change our past - the past is the past. But what we can change is our story ... in particular the meaning we give to our story. We can go back in time - mentally -  and choose to change the meaning we've added to an experience we went through. It's about seeing things from a different perspective.

One of the things I recommend is the 'Writing it Down' method which I go into in this episode. It's about getting things out of your head and gaining clarity around where you may be stuck and what's the source of your dis-empowering story.

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Embrace Your Genius



This past couple of weeks I've been thinking a lot about my results. In particular, I wanted to hone in on what has worked for me and what hasn't. I like to do this every so often to evaluate if I am on track or not with my goals.

I understand that the choices I make today will affect my future.  Put it another way, the results I see today are simply a reflection of choices I've made in the past. So if I'm not happy with my current results, then I need to begin to look at what have been my choices these past 3 months, 6 months, 2 years.

In this episode I share what is the process of beginning to change any results in your life right now that have not been working for you.

Key points covered:

  • Your results are simply a product of your choices
  • There is a gestation period to every choice you make
  • Change your choices, change your results
  • What you can do to begin to get different results in your business
  • The deconstruction process to evaluating your choices
For more tips and resources, please visit

Michele Welch, Business & Personal Growth Catalyst
Embrace Your Genius

December 30, 2014  

In today’s episode I talk about something not often discussed, but happens all too often to many of us – especially entrepreneurs; and that is how to get out of the funk.

You know the funk right? When it seems as if everything and anything that go wrong does. When you’re feeling down and unfocused and you’re not sure why. When everything seems to agitate you and it takes every effort on your part to break into a smile.

There are many reasons why this can happen. However, there’s one thing for sure – feeling the funk is an inside job. And with that knowledge you have the control and choice to either stay in it or not.

Here are the key points covered:

  • Is staying in the funk a choice?
  • What dictates how we operate day-to-day "normally"
  • What triggers the funk
  • Methodologies to getting out of the funk
  • Reasons why you may not get of the funk
  • What I do to get out of the funk
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The end of 2014 is nearly upon us. What a perfect time to talk about goals! Traditionally when I spoke about goals, I shared the process of creating goals using the SMART criteria.

SMART goals are simply goals that are:

  • Specific
  • Measurable
  • Attainable
  • Realistic (or I prefer results-driven)
  • Timely

But in this episode I share with you a very powerful and creative way to create a few select goals moving into 2015.


  • What are SMART goals
  • The importance of your WHY when creating goals
  • A creative and powerful way to create new goals
  • How our habits affect the success (or failure) of our goals
  • The importance of effort


  • The Compound Effect by Darren Hardy
  • The Slight Edge by Jeff Olson
  • Facebook / Twitter
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In this episode I discuss the importance of clarity ... if you can name it, you can claim it! I share what it really means to be confused and some practices I have used to continue to fine-tune my clarity muscles.

Here are the key points covered:

  • Best definition of confusion I've heard thus far
  • The results of confusion
  • What clarity entails
  • How can you begin to gain more clarity
  • The writing to solution process
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Until next time...

Michele Welch
Embrace Your Genius!


In this episode I go deep into the difference between trying to do something versus doing something. Although it may seem like semantics, there's a big difference - in the conviction of your words and how you act in the world. I also get into the impact of how trying to do something versus simple doing it, or BEING the change, can have on your life and business.


  • How trying gets you off the hook
  • The difference between trying and doing
  • Speaking with conviction
  • The impact of words on your actions
  • The gestation process
  • Stopping 5 feet from gold

Be sure to visit and sign up for your free Marketing & Mindset Resource Guide!

Embrace Your Genius!

Until next time ...

November 3, 2014  

In this episode I talk about how many of us are living our life with a DVR mentality. That is, we think we have a 'pause' or 'rewind' button on life. I share with you today my belief on this mental view and the impact that it can have by continuing to operate in this way.

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Here are the key points covered:

  • The truth about the flow of life
  • What happens when YOU don't make choices
  • The impact of making better choices today
  • Reflection vs reliving a life decision

Be sure to visit and sign up for your free Marketing & Mindset Resource Guide!

Embrace Your Genius!

Until next time ...


Alright, alright! I can't say I necessarily have the "secret formula" for success. That's because success is so subjective. What success means to me, may not necessarily hold true for you.

I think the best definition of success I've heard thus far was the one stated by Earl Nightingale,

Success is the progressive realization of a worthy ideal.

Just read that one more time. Soak it in. Success. Is. The. Progressive. Realization. Of. A. Worthy. Ideal.

So at the end of the day, YOU determine what's a worthy ideal. And if your "worthy ideal" comes to fruition, than bingo!

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Success in business in not some pie-in-the-sky thing. It can be a reality ... If you want it. But there are reasons why success seems to elude many of us. Why those discrepancies?

This week I will be reviewing a video I watched some time ago that had a powerful impact on me. Mostly because it contained so many juicy nuggets of life lessons. Life lessons that I think if you really take it to heart can transform how you are BEING in the world.

Additional Resource:

YouTube Video: Why Do We Fall

Be sure to visit and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!