The Edge Code: Creating a Profitable Business & Inspired Life! Sharing how to embrace, package, and promote your “genius” and create a profitable business & inspired life!

In this episode I discuss the four things you must do in business - specifically in the area of client acquisition. These four steps are essential to getting leads in, converting them into clients and putting a system in place to continue to stay in touch with those leads and clients.

Here are the key points covered:

  • The lead generation process
  • How to qualify leads
  • Methods to convert your leads
  • Putting a follow-up system in place

Until next time ...

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In this episode I go deep into the difference between trying to do something versus doing something. Although it may seem like semantics, there's a big difference - in the conviction of your words and how you act in the world. I also get into the impact of how trying to do something versus simple doing it, or BEING the change, can have on your life and business.

ERE ARE THE KEY POINTS COVERED:

  • How trying gets you off the hook
  • The difference between trying and doing
  • Speaking with conviction
  • The impact of words on your actions
  • The gestation process
  • Stopping 5 feet from gold

Be sure to visit TheEdgeCode.com and sign up for your free Marketing & Mindset Resource Guide!

Michele
Embrace Your Genius!

Until next time ...

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November 3, 2014  

In this episode I talk about how many of us are living our life with a DVR mentality. That is, we think we have a 'pause' or 'rewind' button on life. I share with you today my belief on this mental view and the impact that it can have by continuing to operate in this way.

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Here are the key points covered:

  • The truth about the flow of life
  • What happens when YOU don't make choices
  • The impact of making better choices today
  • Reflection vs reliving a life decision

Be sure to visit TheEdgeCode.com and sign up for your free Marketing & Mindset Resource Guide!

Michele
Embrace Your Genius!

Until next time ...

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October 16, 2014  

In this episode I talk about doing what you can when you can. This is different from the idea of simply being satisfied with "good enough." I do believe you should always put your best effort forward in all that you do - and then let it go.

Unfortunately many people fall into one of two extreme categories:

  • They do just enough to get by - never striving to be remarkable
  • They let their need to be remarkable (and need for perfection) stop them from taking action and pulling the trigger

I think if you can can take a piece of content and after truthfully evaluating it, decide that it is possible someone will be a different person - even in some small way - after having consumed that content, then you've done your job.

Here are the key points covered:

  • The impact of not being in integrity
  • What determines trust
  • Realistic expectations and strategies to getting the biggest impact in your business
  • Leveraging your strengths
  • Commitment vs perfection

Additional Resources

Be sure to visit TheEdgeCode.com and get your free Marketing & Mindset Resource Guide. 

Until next time ...

Embrace Your Genius!

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Alright, alright! I can't say I necessarily have the "secret formula" for success. That's because success is so subjective. What success means to me, may not necessarily hold true for you.

I think the best definition of success I've heard thus far was the one stated by Earl Nightingale,

Success is the progressive realization of a worthy ideal.

Just read that one more time. Soak it in. Success. Is. The. Progressive. Realization. Of. A. Worthy. Ideal.

So at the end of the day, YOU determine what's a worthy ideal. And if your "worthy ideal" comes to fruition, than bingo!

Be sure to visit TheEdgeCode.com and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!
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November 29, 2013  

A couple of weeks ago I blasted an image stating that my new mantra was "Simple is the new sexy!" I didn't say it lightly. It was a lesson that took me a long time to learn!  But once it really sank in, it was a game-changer for me.

Love this quote ...

“Simplicity is about subtracting the obvious and adding the meaningful.” ― John Maeda, The Laws of Simplicity 

When you are starting and running a business the reality is that we tend to over-complicate things. So learning this lesson allowed me to stop and take audit of where I could simplify systems and processes in my business ... That is, where could I trim the fat sort of speak and streamline my efforts. How can I communicate more with less content?!

Be sure to visit TheEdgeCode.com and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!
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Success in business in not some pie-in-the-sky thing. It can be a reality ... If you want it. But there are reasons why success seems to elude many of us. Why those discrepancies?

This week I will be reviewing a video I watched some time ago that had a powerful impact on me. Mostly because it contained so many juicy nuggets of life lessons. Life lessons that I think if you really take it to heart can transform how you are BEING in the world.

Additional Resource:

YouTube Video: Why Do We Fall

Be sure to visit TheEdgeCode.com and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!

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October 23, 2013  

In this episode, I cover the six degrees to follow-up. Following up with prospective leads can be a stressful event for many service professionals. On the one hand there's the internal conversations that go on ... Never fun! On the other end, it's trying to figure out how best to do it. In this episode I share the system I've used to stay on point with my follow-up.

Be sure to visit TheEdgeCode.com and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!

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October 9, 2013  

In this podcast, I talk about some out-of-the-box methodologies I use to stay on track so I can be at my most productive state. Staying productive is an on-going practice, but if you put some of the systems I sure in place, and add others that work for you, you'll be in good order to gain momentum in your business.

I also go over how you can begin to evaluate what are the important and priority tasks that you should address first and foremost and which are the ones that you should place in the back-burner, give up entirely, or delegate.

What are you doing to stay productive? Share in the shows comment system.
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October 1, 2013  

In this episode, I cover seven simple steps you can implement that will begin to relieve and even eradicate the stress you may be currently feeling in your business. 

Be sure to visit TheEdgeCode.com and sign up for your free Audio and PDF and get instant clarity on what's working and not working in your life & business and immediately transform any area of your life!

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